Texting URLs and Shortlinks with a URL Shortener

Links are an inherent part of how businesses communicate with contacts and customers.

They’re great for when you want to ask a customer for a review, collect an open invoice, schedule an appointment, or provide customer service.

However, texting a whole bunch of short links to large groups of people may prompt some red flags at the carrier or message provider level.

Shortened URLs like http://bit.ly/2aBiTav are a strong indicator to text message providers that the link may be spammy.

With long URLs like https://methodfitness.cshape.net, contacts know exactly where the link will take them. With shortened links, a contact may not know where it’s sending them.

We don’t recommend sending shortened URLs to large groups of people. However, using shortened URLs for individual messages, like invoice collection, is ok.

Bitly and Google’s Firebase Dynamic Links are great tools for shortening URLs and creating shortlinks.